Why People Justify Being Wrong?

Why People Justify Being Wrong?

Have you ever heard anyone on the radio, TV, or in real life say, “You know what, after a short reflection, I don’t think I meant what I said a moment ago. I was looking for a different phrasing, and it sort of got jumbled up, and—Well, you know how it is.”? No....
You Choose Your Readers Long Before They Choose You

You Choose Your Readers Long Before They Choose You

If you struggle to find your readers, it’s because you haven’t decided what to stand for yet. It is a real, practical marketing problem faced by all kinds of creatives. Let me explain, using the example of this blog. My motivational, self-help, and rough-but-true...
The 5 Whys Technique

The 5 Whys Technique

You find creative methods in the unlikeliest of places. This one comes from my years of work in the pharmaceutical sector. That whole industry is a serious business with little or no room for error. After all, human life is at stake. The 5 Whys technique is used in...
Are You Sure You Want to Be a Full-Time Writer?

Are You Sure You Want to Be a Full-Time Writer?

You daydream about being a full-time writer, don’t you? But have you thought it through? Full-time writing usually entails more work than a regular nine-to-five occupation, to say nothing of the stress of running a business. And you will be running a business if you...
Your Literary True North

Your Literary True North

Your friends, your editor, your critique group members, your beta readers, and random people on the internet; at some point, everyone will give you well-meaning but awful advice that can damage your craft. Early in my writing journey, I was told by a copy editor I...
Great Read, Excellent Advice: Dreyer’s English

Great Read, Excellent Advice: Dreyer’s English

For those of you wondering, Benjamin Dreyer is the guy that you’re trying to impress as far as traditional publishing is concerned. He’s the chief copy editor at Penguin Random House, the largest publisher of paperbacks in the world. When someone like Dreyer releases...